May 10th, 2011
Employee engagement and internal communications are hot topics in the corporate world these days. Businesses everywhere are searching for ways to better engage their employees and improving internal communications is a key component in achieving that goal.
A first look solution is the replacement of boring text emails with dynamic and personal video emails. When managers send an internal email video, they can more clearly express their vision for the company and provide coherent employee expectations. In return, employees can articulate ideas to colleagues and managers that effectively drive innovation and move the organization forward. Sending a video message implies a more personal connection with the viewer, thereby increasing the value of the content. Internal video emails elevate message quality, clarity and visual appeal.
Early adoption of internal video messages by HR staff (new employee welcome, company outings, retirement party, employee of the month, etc.) paves the way to broader applications by management and general staff. Once fully introduced, video emails transform internal communications and help cultivate a culture of engagement.
Jamie Bidwell is a team member at www.covideo.com. Covideo provides video email software that helps companies build relationships quickly and reinforce their brands more effectively with easy-to-make video emails that truly communicate. firstname.lastname@example.org.