We’re always looking for ways to make sharing videos easier, and realized the long URL attached to each video was less than convenient.

So two months ago, as a first step, we introduced a shortened Post Link URL to be used when embedding a video. While results were promising, the URL converted to original length during video playback, limiting its functionality. After several weeks of tweaking, we’re proud to introduce an even shorter, more serviceable URL.

Short URLs are particularly handy when using Post Links.  Additionally, you or your recipients can copy and paste the link from the address bar for easy forwarding, and Short URLs can be used with any video from your video library.

Example: Previous ‘Long’ Playback URL

Example: New ‘Short’ Playback URL

If you have questions about using Short URLs, contact us at support@covideo.com.

Watch a Video Demonstration!

This has been an exciting year for Covideo and our customers! We introduced a whole host of new features including: Email Marketing Integration, HotSpots and Exit Link reporting, Android App, Video Outlook, Multiple Video Uploads, Link Sets, Social Links, Website Overlay, Mac Version, Snapshot Email Icon, Desktop Recorder with auto updates, Template Preview, Vault Feature and much more! We were able to do all this through the support and feedback of terrific customers like you! Thank you for trusting us to be your video email provider.

Video Message From the Covideo President!

The CoVideo offices will be closed December 26th and January 2nd in observance of the holidays. While customer phone support will not be available those days, we will be responding to any support tickets submitted. Please be aware that turn around time on those days may be slightly longer than normal.

Happy Holidays and best wishes for a great 2012!

Sincerely,
The Covideo Team

Preparation
1.    Items you need: Gather a video camera, tripod (optional-depends on type of demonstration), items to accomplish demonstration (tools, recipe ingredients, art supplies, etc.) and friend(s) to shoot video and/or participate in demonstration.
2.    Choose a topic: Make sure your how-to video is on a subject you are familiar with and can easily demonstrate.
3.    Plan your demo: Determine the best way to present your topic by breaking it down into manageable steps.
4.    Write a script: Start with an introduction and work through all the steps required to complete the project.  A brief follow-up summary of the steps can be part of the conclusion.
5.    Memorize script: If you do not have access to editing software or are uncomfortable speaking off-the-cuff, memorizing your script will give you confidence and help move the demonstration process along more smoothly.  If the demonstration does not require your face to be on camera, a voice-over recording of the script can be added as an audio track on editing software.
6.    Choose a location: Pick one or more locations for your video, making sure there is adequate space and lighting available.  Watch out for busy or distracting backgrounds and check for echos when inside a large or somewhat empty room. 
7.    Plan your shots: Decide how each step will be shot (angles, zoom, special effects)
8.    Place your props: Have everything you need for your demonstration in place prior to recording.
9.    Walk it through: Do several walkthroughs of the demonstration and make final tweaks before shooting begins.
10.  Time it: Instructional videos are generally most effective when completed in 2-6 minutes.  Longer demonstrations can work if the project is more complicated, but keep the process moving along to hold viewer attention.

Producing Video
1.    Speak clearly: Enunciate your words and clearly explain the process
2.    Avoid excessive zoom: While close-ups may be appropriate for certain segments of your video, repeated zooming in and out can be dizzying to the viewer.
3.    Be creative: If your initial shot plans come off a bit mundane, look for ways to add interest.  Remember-your video needs to be just as entertaining as it is informative.
4.    Be engaging: Infuse personality and charisma into your demonstration. Develop a style that sets you apart from other presenters and helps you build a following.

Editing Video
1.    Organize footage: Look over your footage and place it in the order that best explains the process.
2.    Include visual aids: Add onscreen numbers or titles to reinforce each step as it’s demonstrated, and include onscreen captions to emphasize important points made in the script. 
3.    Add music: Though not required, music can enhance a how-to video.  Add a track to your editing timeline and preview to determine if it works.  Keep the volume low enough that your voice is clearly heard over the music.  If the music is distracting try another selection or go without.
4.    Give credit: Create a name for your how-to video then design title and credit pages as visual bookends around the demonstration.
5.    Preview and render: Watch and listen to the completed video several times.  Once it meets with your approval, render it and you’re done!

Cameras from GoPro and Contour are a large part of the POV success story.  Their compact size, quality HD video, durable encasement and waterproofing, make it possible to shoot great action videos in nearly any environment.   An excellent assortment of mounts is available for both GoPro and Contour cameras including: helmet, bike, flat surface, flex strap, hat, scuba, hand, surf and roll bar.  The variety of mounts give athletes greater freedom in choosing perspective angles, upping the interest level in videos.

Once the video is shot, the real tale is told in the editing.  Here are some suggestions.

1.  Select the right editing software.  Determine your needs then research software options before purchasing.  Top Ten Reviews offers a nice comparison of the latest video editing software.
2.  Watch video length.  Many videos are too long or have long segments from the same angle.  If viewers drop off before the video is over you haven’t done a good job of entertaining them.
3.  Switch up camera angles.  Make use of multiple-mount perspectives of the action.  Cut from one angle to another to inject visual interest.
4.  Tell a story.  Lay out angle shots to create sequences that unfold into a cohesive and compelling story.
5.  Match the music.  Carefully select music, then edit clips to match the phrasing and rhythm as closely as possible.  The final result will appear more polished when music and imagery are in sync.
6.  Review the video.  When you think you’re done editing, watch the video several times.  If something doesn’t hit you right, correct it.  If everything looks good, get it rendered and sent out!

POV videos not only spotlight amazing athletic feats, they are often set in awe-inspiring and majestic locations.  When the backdrop is as impressive as the sport, consider the surrounding terrain when choosing camera angles and mounting options to maximize visual intensity.

Here’s a great example of a POV Extreme Sport video using a GoPro Camera –