Videos are a very important segment of the world wide web and that fact doesn’t apply to the entertainment industry only. As a marketing tool, video has been gaining some serious traction for the last couple of years and 85% of businesses are already capitalizing on it. Your brand can benefit of video marketing too. The consumers of today prefer to watch videos rather than read tons of text in their quest for information. Why […]
Why is video so important? Because 80% of millennials use video to help them decide which products to purchase.
Brands that successfully market to millennials are primed to profit. This requires brands meeting millennials where they already are, video. How should you best reach them with video? Email marketing and mobile!
It’s in the stats.
1 in 2 millennials will read an email from a company if it includes video.
6 in 10 millennials prefer to watch […]
There’s a simple truth out there. Consuming content by watching a compelling video is a lot easier than reading about it. You’ve probably heard about that fact before. Maybe you went for a ride on the video marketing train but the results were not that impressive? Sure, you probably made some mistakes, but don’t worry, we’ve got you covered. Today we’ll take a look at some of those common mistakes you can make while pursuing […]