Decorative triangles
Decorative triangles
By: Lucija Vita Hanzic | March 25th, 2019

Many brands use video in their marketing efforts, such as social media content plans and strategies. But, when it comes to the SEO strategy, people still opt for infographics and written content. In this Q&A with Filip Šinko Morandini, Covideo’s PPC, SEO, and Digital Marketing Specialist, we’ll discuss what video SEO is, how video affects …

By: Olivia Petrac | March 20th, 2019

Wise marketers know that the most persuasive and credible messages don’t come from sales reps or email campaigns. They come from satisfied customers. Just because you believe that your business offers the best services and products on the market, doesn’t mean that you are the most credible source of information. However, when a message about …

By: Lucija Vita Hanzic | March 18th, 2019

If you are on the mission to wow your existing or potential prospects, clients and partners, changing the way you send your emails should be the first battle to win. Using personalization tools, such as personalized video, should serve you as your primary instruments.   1.  Model a customer persona A customer persona allows you …