Decorative triangles
Decorative triangles

Covideo Blog - Video Email News

By: Olivia Slade-Silovic | December 12th, 2013

Video email holiday greetings are becoming more popular every year, and it’s no wonder. With video viewing at an all-time high business have plenty of reasons why it makes sense to show customers your appreciation with video, but in keeping with the holiday season, I’m limiting my list to 12. Here they are in no …

By: Olivia Slade-Silovic | November 26th, 2013

At Acton Toyota of Littleton, MA, eCommerce Manager Justin Brun and Internet Manager Ben Koller have spent the past few years developing the dealership’s online presence, email marketing campaigns and brand messaging.  Their efforts have helped Acton Toyota build one of the most successful Internet operations in the U.S., consistently ranking high on Ward’s eDealer …

By: Olivia Slade-Silovic | November 12th, 2013

No matter how entertaining or informational your video emails are if they lack an effective call-to-action their marketing value is limited.  All that great content you’re sending, establishing an emotional connection with your audience, reaps few benefits if viewers aren’t motivated to interact with your business once the video is finished playing. Video email calls-to-action …