A lot of great ideas, and a whole lot more.

We live and breathe this stuff, so it should come as no surprise that we'd be excited to share what we've learned with you. Keep checking back for our thoughts on the video email industry, how Covideo can help grow your business, tips for increasing the quality and effectiveness of your videos, and ideas for increasing sales and shortening your sales cycle.

Recently, we have taken our integration capabilities one step further with complete, hard integration into one of the most prominent CRM applications in existence. With our app, we eliminated potential distractions that might tangle up the user experience for a salesman on the go. The core features that allow the user to upload, record, and send video, as well as access user analytics are presented in a simplified, easy to navigate layout directly embedded within the page.

Our fully integrated app marks the first piece of software that allows users to record and send video email from Sales Force. Read the rest of this entry »

5 Steps to Viral Video Success

08.21.12   |  0 Comments

Video ScreensViral videos are a phenomenon directly related to the exponential growth in video viewing.  As video views continue to rise, businesses are scrambling to create buzz (and drive sales) by producing videos they hope will go viral.  For small or start up businesses 1,000 views may define viral, while larger more established companies may set the bar at 10,000+ views.  In rare cases, videos may garner 1,000,000 or more views.

While no one can guarantee thousands (or millions) of views, there are a number of common elements in viral videos worth mentioning. Read the rest of this entry »

David Boudia West LafayetteBig props to West Lafayette’s own David Boudia for being the 1st American since Greg Louganis to win gold in the 10 meter individual platform dive. It’s awesome to see a fellow Purdue grad represent both Indiana and the US on a world stage and not just win, but win with an obvious sense of humility and respect for others. Well done, David.


Jason Price is the president and co-founder of Covideo provides video email software that helps companies build relationships quickly and reinforce their brands more effectively with easy-to-make video emails that truly communicate.

Tech Tip #6 Managing Email IconsEmail icons play a vital role in the video email process, yet many users know very little about managing them.  Do you know how many email icons come standard with your Covideo account?  Have you set or changed the default email icon?  What about uploading your own email icon?

In today’s 1-Minute Tech Tip Ryan will give you the scoop on managing the first image recipients see when they open their video email! Read the rest of this entry »

Ryan's Tech Tip #5Have you ever wanted to include more than one video when sending a video email but didn’t know how? You’re not alone.  It’s a frequent topic of support calls.

Ryan decided this week’s 1-Minute Tech Tip would be a great opportunity to demonstrate how easily you can take videos from your library and use them as links on your template. Read the rest of this entry »

How to Email Videos: A Quick Guide

07.17.12   |  0 Comments

Sending a video by email is actually pretty easy once you mentally digest a fundamental truth that many email marketers had to learn the hard way: You can’t play a video inside your actual email message. Instead it has to be a video thumbnail image inside the email body on which your recipient clicks. Asking an email program like Outlook to render HTML elements like Flash is like Jerry Seinfeld trying to do the roommate switch-easy to imagine…never gonna happen. Read the rest of this entry »

Although Covideo uses proprietary technology for you to create, send and track videos via email, we honestly don’t think of ourselves as a software program. We’re more of a service. That’s because we’re all about providing a great customer experience – not just during your first week, but for as long as you have a Covideo account.  Having said all that, here are four questions you should ask when choosing from a variety of video email programs: Read the rest of this entry »

Video Production for Shy People

06.29.12   |  0 Comments

As mid-westerners, we fully understand the value of putting your nose to the grindstone and letting the product speak for itself.  It’s like that old man in the Progressive insurance commercial who says, “I don’t need a bunch of gobbly-gook.” So what happens when the same selfless work ethic that created a kick-butt product also makes the bosses feel weird about going on camera and being all arrogant about it? Read the rest of this entry »

How to Embed Video in MailChimp

06.26.12   |  0 Comments

MailChimp is one of the most popular email software services used in the marketplace today. Noted for their high deliverability rates and user-friendly website, many marketers use MailChimp as their primary platform to efficiently communicate with customers.

Since Covideo provides a service that allows users to host private videos and track their view history, we are often asked by customers how to embed video in MailChimp. Here it goes: Read the rest of this entry »

Ryan's 1-Minute Tech Tip Episode #4Have you thought about adding a user to your video email account?  Would you like to replace one user with another, or simply inactivate someone no longer using the system?

In this week’s 1-Minute Tech Tip, Ryan walks you through the Manage Users tab.  He’ll show you how easy it is to add, exchange or inactivate video email users from within your Covideo account back office. Read the rest of this entry »

Ryan Tech Tip ImageEver wonder how effective your videos are?  Do viewers watch the entire video, replay segments, or simply tune out after a few seconds?

In this week’s 1-Minute Tech Tip, Ryan answers these and other questions as he delves into HotSpots Reporting. Read the rest of this entry »

Ryan 1 Minute Tech Tip #2Thank you everyone for the great response to our first installment of the 1-Minute Tech Tip last week!

This series is designed to explore features in the Covideo system that can help you create and track successful videos, build trust and increase business.

Read the rest of this entry »

Best Practices for Video Email Marketing

05.23.12   |  0 Comments

Video Email Marketing
Marketing publications agree that with the advent of YouTube, high-speed internet and reality TV, the time for all businesses to embrace video has finally come.  It’s not a fad.  It’s not going anywhere.  You knew it was coming.  And yes, you will be on TV.

Don’t worry.  By following these five suggestions you can squeeze the most value out of your Covideo subscription and do what every cutting edge video email marketing campaign should: communicate awesomeness.

Read the rest of this entry »

Jason Price Fox Network InterviewCovideo was recently featured on 21st Century Business, an award winning international television series on the Fox Business Network.  In a great interview, Covideo President, Jason Price laid out his thoughts on video email marketing and what he sees as the Covideo advantage for business communications.  If you missed this media event or would like to watch it a second (or third) time, we’ve posted it here! 

Watch Video


Jason Price is the president and co-founder of Covideo provides video email software that helps companies build relationships quickly and reinforce their brands more effectively with easy-to-make video emails that truly communicate.




Video Email Service for Small Businesses

05.15.12   |  0 Comments

Video Email ServiceWe’ve been helping businesses send videos by email since 2005 and what never ceases to amaze me is the range of applications our software has.  We have an independent sales rep using it to close six-figure deals and a hospital administrator who uses it to communicate with a large staff.

But at a high level, the basic issues being resolved are often more similar than you’d think. The feelings causing your customers to hesitate are likely similar to the issues our power-users now resolve with Covideo on a regular basis.  A great Read the rest of this entry »