Email newsletters are a staple of online marketers. They provide a more casual approach to sales by inserting articles and industry updates, in between event sign-ups, new product releases and special offers. Add in a short overview by the editor, a couple of social network links and an image or two and you have the basis for a solid company newsletter. Solid, but in today’s competitive online marketplace…boring.
With the decreasing attention span of consumers, businesses have to make a big impression quickly to keep them […]