Decorative triangles
Decorative triangles
By: Olivia Petrac | August 8th, 2013

Most small business owners recognize the value of video marketing but don’t have the budget to shoot high production videos.  Fortunately, there are less expensive and effective video options available to them. The social media explosion has caused a paradigm shift in marketing methods. Ads have gone from broadly based print messages to interactive, visual experiences. …

By: Olivia Petrac | July 25th, 2013

This is not a post about the importance of saying “thank you” in business (and life in general). Let’s go ahead and assume that you’re always following up to offer your appreciation after the close. What this IS about is getting the most out of that thank you message. Sending a simple thank you or …

By: Olivia Petrac | July 12th, 2013

Articles on video creation are usually content and brand message related.     After all, if you don’t have good content and your brand isn’t well presented, viewers are likely to tune you out and click on something more interesting.     But this time, I want to focus on a really deep subject – the …