Decorative triangles
Decorative triangles

More and more real estate professionals are embracing online marketing as its core sales tool. But it doesn’t only stop at sales. Online marketing offers the most effective communication platforms, too. There is really no reason left to still be resistant to it in any way. It gives you an access to the much wider …

All real estate agents know that it’s crucial to use video in their business. But it’s not only about video, it’s about how you use its power. Did you know that even 73% of homeowners prefer to hire listing agents who use online video? If you are creative with your videos, get ready to see …

Nominations for the Inman News Innovators Award and News People Choice 100 Most Influential People in Real Estate are just two out of many awards that prove Michael Krisa’s expertise in the real estate industry. Michael Krisa is a licensed real estate broker, a syndicated columnist, and a freelance Internet Marketing consultant. He is known …

People working in the real estate industry have to put a lot of effort in communication. This is where video email can be a game changer for real estate professionals. It can be used in various ways, but one of the most popular videos in the real estate world are clearly virtual walkarounds. Apart from …

Creating real estate videos is becoming an inevitable part of its marketing. It strengthens the relationship company or a professional has with its customers. Furthermore, it establishes and nurtures the brand identity, and finally, it improves business performance. Also, video marketing helps you to become more visible as a real estate agent in front of …

As real estate agents, it is important to build strong relationships with your clients and make sure that your property presentation is on the spot. The good news is, video communication can help you with both, and that is why so many real estate agents are turning to personalized video to get the job done. Take …

As an Independent Realtor at Brian Rocca Realty, Brian Rocca has been a Covideo user for more than 2 months now. We sat down with him to bring you the first impression about Covideo from someone who has been in the real estate industry for more than 17 years. Covideo: Hi Brian! Can you tell …

In the real estate industry, newsletters have a strong effect on building relationships with clients. Not only that they help keep your potential buyers interested, but they also shape and maintain relationships with your existing clients. For instance, sending ideas on what can be redone in the bathroom in just one weekend, or how to prepare …

In the real estate world, every successful story begins with a persuasive presentation. Real estate agents are aware that without a good presentation, their clients will not have enough information to decide whether they should purchase the property or not. With the increase of video usage, real estate agents have turned to recording property walkaround …

Over 60% of all agent business is derived from referrals and repeat business because people seek out agents they know, like, trust, or are referred to. That is why every agent wants a long and trouble-free relationship with his clients, but they often don’t put themselves in their clients’ shoes. Whichever big decision is made, …

Everyone in business wants a better connection with their clients, but if you are a realtor, you know that relationships with your clients are the only thing that can lead to closing the deal. To improve that relationship, agents are engaging their clients by using video communication. Basically, they are providing their existing and potential …

In the real estate industry, which word has greater power – the one spoken or the one written? The reality is that value of written words, in relation to spoken words and videos, is dropping. People don’t want to read large amounts of text describing that beautiful, balcony view or the master bedroom, they want …

Do you know what are the top communication secrets for real estate agents to sell more properties? Buying a property is considered the most stressful experience in modern life, even more stressful than a divorce, according to EstatesDirect.com’s research. With that in mind, the importance of having a good real estate agent should never be …

Our first article in the Video Email Business Application Series focuses on Realtors.  Video email has a wide range of applications for real estate professionals but virtual tours is the most obvious and often used.  The ease and convenience of taking clients on home tours, without ever leaving the office, is extremely appealing as it saves time and money.  It’s an excellent …