Video Marketing

1708, 2018

The insatiable thirst for video and what it means for written communication

By |August 17th, 2018|Video Marketing|0 Comments

Let’s all just confess to the guilty truth. Most of us prefer to consume information by watching a video, rather than reading a blog. Even while reading this, you might begin to think that you would have preferred for this information to have been conveyed to you in video form. It’s just easier, and we all know it.

The fact is, there’s a definitive shift occurring in the way we consume information. As a society, we’re […]

1807, 2018

Complete Guide To Recording Company Culture Videos

By |July 18th, 2018|Video Marketing|1 Comment

Every company has its culture. Actually, every group of people probably has its culture. We can define it as values, practices, and beliefs shared by members of these groups. In the business world, company culture is something that its employees have in common and are eager to share it with those who care. Company culture is something you can’t see or touch, but you can demonstrate it through a wide range of company’s activities. It’s […]

1307, 2018

Communication Coaches Need Video To Be Successful!

By |July 13th, 2018|Video Marketing|0 Comments

Allan Knight is a former Zen Monk turned Communication Coach. He has infused 30 years of Eastern philosophical wisdom into a simple 9 step formula to achieve greater personal and business success rapidly. Also, Allan is a passionate Covideo user. We had a little chat with him and found out what he loves about video communication.

COVIDEO: Tell us a little bit about yourself, your current position and how long have you been using Covideo?
Allan Knight: I am […]

507, 2018

Internal Communication: 7 Ways Of Using Video

By |July 5th, 2018|Video Marketing|0 Comments

Whenever we are talking about communication, the goal is effective communication. It is the set stone of any business success. However, everything starts with the internal communication. In the long run, if your internal communication is not sufficient, all the bricks will easily fall apart.
Whether it is external or internal communication, there is no more productive communication than the face-to-face one. Let’s be real; face-to-face communication is not always possible. Therefore, in business communication, the […]

207, 2018

Make Your Video Go Viral

By |July 2nd, 2018|Video Marketing|0 Comments

Do all viral videos spontaneously end up going viral? The answer is NO.  Anyone can create a viral video with the right approach. Many company and user-generated videos are uploaded on different social media sites and thanks to their options of sharing, this is where they gain their success. But before you decide to create a video and force it into going viral, think of all the videos that have gone viral so far. Many […]

2806, 2018

Why Video Content?

By |June 28th, 2018|Video Marketing|0 Comments

Nowadays, content marketing got the new meaning. While the written form was valuable before, today the spotlight is on the video content. No matter the generation or the nation, the video is the star. By 2021, 81% of customer Internet traffic will be video, according to Cisco study.
Maybe you already knew that. There are so many blogs, videos or researches that indicated that but many forget to highlight the important fact that, written or recorded, […]

2606, 2018

Why Video Content Works Better Than Text

By |June 26th, 2018|Video Marketing|0 Comments

Apart from the obvious facts that we know about the differences between text and video content, there are still some things we are not fully aware of. Many still doubt in the power of video, but the numbers and “views” prove that video content will continue to outshine text. The digital community is rapidly growing and video content is growing with it. Here are some things to consider before you go and create your next […]

2106, 2018

8 Video Types That Will Attract Customers

By |June 21st, 2018|Video Marketing|0 Comments

When you hear the term “content marketing”, most of you will imagine content in written form. Today, people are drifting away from written content and moving towards video content. To get you started with video content marketing, we bring you 8 video types you can use to increase your target market engagement.
Video emails
If a picture paints a thousand words, video paints a million. So, why are we still typing? Let’s be real, written words will […]

1506, 2018

Instagram Videos For Business

By |June 15th, 2018|Video Marketing|1 Comment

Social networks are your brand’s window to the world. With Instagram taking Facebook’s center stage, its value in your social media strategy has rocketed. According to Statista, the number of Instagram users in April 2018 was 813 million. If you had any doubts about having or not having an Instagram profile for your business, this number will clear your thoughts. To stay up to date, Instagram is following video trends and setting new ones. Sometimes it […]

806, 2018

5 Steps Of A Video Marketing Strategy

By |June 8th, 2018|Video Marketing|3 Comments

With the rise of video popularity, each company is trying to include video into its business. To achieve the best results, the video has to have its own video marketing strategy that will be incorporated into your marketing or sales strategy. That is why we bring you 5v steps of a marketing strategy. 

1. Do the research 
Whatever you do, research is the first step you take. The same goes for your video marketing strategy. It sets […]

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