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Increase engagement & responses
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Stand out in the inbox and get more responses with a video email platform. Covideo’s video email platform makes it easy to record, send, and track video emails at ease.
People want to do business with people, not technology. Skip impersonal interactions by incorporating a personalized video email into your outreach for prospecting, follow-ups, referrals and more.
Breakthrough the noise of a busy inbox by delivering eye-catching video email campaigns that engage your audience and drive action. Promote your next event, showcase your newest product, or share the people and stories behind your brand.
Delight customers with personalized experiences that keep them coming back and telling others. Reduce the risk of miscommunication and misunderstanding by providing a visual demonstration with a detailed explanation in a video email.
Record, Send, and Track with a Video Email Platform
Are you looking for an easy method to record, send, and track video emails? You’ve come to the right place. Covideo’s video email platform makes recording and sending personalized videos easier than ever. This allows you to elevate your outreach and communicate more effectively. In this article, we’ll cover a variety of topics regarding video email including:
- What is a video email platform?
- The value of personalization and a personalized video email
- How to send a video email
- How to embed a video email in the body of your message
- Video email features available with Covideo
What is a video email?
First off, it’s important to understand what we mean by a video email. Luckily, it’s a relatively simple concept. Rather than typing out a long, impersonal message, you would instead record and email video messages using a webcam. Video emails are typically short, one-off messages that are highly personalized, and are used for sales, marketing, customer service teams, or recruiting. The ultimate goal is to personalize your message rather than sending a long, lengthy email. In addition, video mail and sending videos a message helps you stand out from the crowd, especially in a busy inbox. How so? Well when you open up the message, you will see a video in your email. The video thumbnail embeds into the body of the email, which increases engagement and click through rates from your recipient. However, if you want to message video clips that embed in the body of an email, this can only be accomplished by using a video email platform.
How to Send a Video Through Email
While most of us are probably overly familiar with email, learning how to email a video is more of a troubling task. Oftentimes, email platforms like Gmail and Outlook have limitations on file and attachment sizes that you can send. Because videos tend to be relatively large files, sometimes they are too big to send through email. Especially videos longer than just a few seconds. In addition, sending a video as an attachment can also get flagged as spam, or the quality of the video may be reduced. Ultimately, figuring out how to send a video by email on your own is nearly an impossible task – especially if you want to create a positive viewing experience for your recipient.
As a result, many businesses and individuals rely on a video email platform or a video email marketing software to streamline the process of recording and sending videos at ease. Learning how to do a video email is 10x easier when using a platform – it’s a simple as recording a short, perosnalized video or uploading an existing video. Then, you can copy and paste your video directly into your email platform and click send! You will even receive tracking and analytics for your video and can receive instant notifications when your video is viewed. This is especially helpful when using video for sales, and timing your follow-ups.
Why use a video email platform?
Like we mentioned, if you try to send video by email without a dedicated platform, you are likely to run into multiple issues. Your video may be too large, the quality could be reduced, or it might trigger spam filters. Video email platforms like Covideo help bypass these common obstacles and make sending videos through email easier than ever.
Likewise, not only do video email platforms make recording and sending video messages super simple, but they also are loaded with additional features that help elevate your videos and make your message more effective. For example, when you send a video through Covideo, your video will embed in the body of the email. Once clicked on, your recipient will be redirected to a branded video landing page where they can watch your video. This creates the ultimate viewer experience. In addition, your contact information will display on the page, and you can add custom CTA buttons to drive action from the viewer.
You will also have the ability to add captions to your videos, merge multiple videos together, add annotations, receive tracking and analytics, and much much more. You also have the ability to download our mobile app for sending videos on the go. Covideo doubles as the best video email app and platform for businesses to use for sales, marketing, recruiting, and customer service purposes. If you’re looking for a free video mail service to try, Covideo offers a 7 day trial where you can get instant access to start recording and sending unlimited videos during that period.
Embed Video in Email
Like we mentioned, using a video email platform is the easiest and best way to send video in email. This is because it allows you to embed a video thumbnail into your message which is shown to increase engagement and click-through rates amongst your audience. If you’re wondering, “can you embed a video in an email?” The answer is a little tricky to answer. Technically, no you cannot fully embed a video in an email. However, a video email platform will embed a video thumbnail as a clickable link. These thumbnails are embedding as animated gifs, which will cyle through the first five seconds of your video. This is a great opportunity to smile and wave – which creates a captivating video thumbnail. When your video thumbnail’s are animated gifs, it adds some movement to your message and also creates a sense of personalization. Your recipient can see your face, see you smiling and waving. Sometimes, we even encourage our users to write their recipients name on a whiteboard and hold it up at the start of the video. This way the viewer will be drawn to your video and will increase their chances of engaging with it. Learn how to embed a video in an email with Covideo, and more specifically how to embed video in Gmail to make sending even more efficient! Send video email free for 7 days with a Covideo trial, no credit card required.
The Rising Trend of Video Email
If you made a list of the most important communications channels, video would undoubtedly be at the top. It’s no question that the digital age is transforming into a dynamic video generation.
It’s rare to go longer than even a single day without coming into contact with video on social media sites like Facebook and Twitter, or via other forms of communication like Apple’s FaceTime and Skype. The reason for this explosion in popularity is clear: video brings with it a wide array of different benefits. Even better, you can use a video email platform to send video messages whenever you want.
So, you can start using a video email platform today through Covideo’s 7-day free trial. No credit card required.
What is a video email platform?
A video email platform makes it easy to record, send, and track personalized video emails. Additionally, a video email platform makes it easy to attach and embed videos into your emails which increases engagement, click through rates, and conversions. Video emails are often used in sales for prospecting and follow ups. They are also common for recruiters and marketing and customer service teams.
Using a video email platform to send video messages is so much more effective than regular email. For example, it shows the emotion on your face when someone encounters your message, thus increasing the personability of your messages and allowing for non-verbal communication. Not only is video email easy to understand, but it is also convenient to receive. Personalized interactive videos make your message stand out to your audience in a fraction of the amount of time it would normally take through text alone. If you want to know the best way to email a video, then contact a Covideo expert today!
Video Email for Businesses
It’s also important to note that email itself is still one of our main methods of communication, particularly in a business setting. Therefore, communicating via video email has become an absolute game-changer for many organizations. Think about it like this: all businesses utilize email, so upgrading to using video email is a perfect opportunity to get more traction on the important messages you’re sending. Not only that, but it’s a perfect opportunity to stand out more in terms of sales, and it lets you support your customers on their own terms.
Additionally, video email platforms are enormously versatile. Video email can be used on all email platforms, so it doesn’t actually matter who your current provider is. Ultimately, the best video email software is the one that works with the most platforms.
Along those lines, tools like Covideo are more than just simple software platforms. They include video email for Outlook, Gmail, and more – all in a way that lets you record, send video email, and even track your video emails. Covideo is commonly used across all areas of business, but it’s especially prominent in areas like sales, service/support, marketing and internal communication. Covideo helps personalize the messages you are trying to send by finally putting a face to the name behind the email – the most important benefit of all.
Personalized Video Software
Nowadays, customers expect a personalized experience from the brands they interact with on a daily basis. In fact, 77% of business professionals prefer personalized content, such as personalized video, advertising, and marketing tactics. Yet, what’s more impersonal than sending another lengthy plain-text email that’s likely to get lost in your recipient’s inbox? As business professionals, we receive dozens of plain-text emails on a daily basis, and they’re just no longer as effective. This can be avoided by utilizing video personalization software.
Covideo is personalized video software that allows you to record, share, and track your video messages. Recording and sending personalized video email to your prospects and customers sets you apart from the competition and leaves a lasting impression. Why? Because communicating with your audience in a personal fashion means you’re more likely to build a connection with the individual. This stronger rapport leads to better outcomes and referrals.
Personalized videos are recorded for a specific recipient. As such, they add a personal touch to your outreach. They help you stand out from the crowd, create a memorable experience, get your message across easier, and showcase yourself and your brand. By sending personalized videos, you can increase engagement with your services or products. Using a personalized video maker like Covideo is a great way to upgrade your outreach to communicate with your prospects, current clients, and coworkers. Even better, incorporating personalized video email marketing content into your campaigns can improve click through rates by 300%!
Request a Covideo demo to see a video email platform in action.
Sending a Video Email
Whether you are trying to send a video through email from phone or how to add video in Outlook, Covideo puts all the tools you could ever need right at your fingertips. This one single solution provides a means to record and send the video, no hassle. Covideo even provides a video email extension for any provider you use. The video email Chrome extension, for example, can be added in seconds.
Covideo also has a convenient mobile app that allows you to record and send video right from your mobile device if you’re on-the-go.
But the process is even easier if you are using Gmail or Outlook, since there are video email add-ons for both. Video email for Outlook and Gmail is an asset to any business because when you insert video clip into the body of an email, you immediately separate yourself from your competitors. The process for how to add video in an Outlook or Gmail email body is as simple as clicking a few buttons with Covideo.
In sum, adding extensions for Chrome, Outlook, and Gmail streamlines the process of sending video email.
Fortunately, our video email platform is just a click away. Sign up for a Covideo 7-day free trail today.
Embedding a Video Email with Covideo
One of the major things that separates Covideo from other types of software is that when you use it, you actually don’t send a video along as an attachment that can be easily ignored. Instead, you embed video in the email body – meaning that it’s front and center when the message itself is opened.
When you embed video in Outlook 365 email, for example, you don’t have to worry about the size specifications that normally come with attachments. If your video is larger than 25MB in size, most providers won’t let you send it. If they do, it could get caught in spam filters – meaning your intended recipient will never actually get it.
On the other hand, when you embed video in email Outlook or embed video in email Gmail, you can send large files and decrease the chances of it getting labeled as spam. When video is embedded in email with Covideo, it is sent as an automated GIF. This means that autoplay video in Outlook email occurs as soon as someone clicks on the subject line for the first time!
This feature in particular is great because it really grabs the attention of the recipient, dramatically increasing the chances that your message will actually be heard. With an attachment at the bottom of the email, it is far too easy to overlook or miss it entirely. Best of all, Covideo integrates with your tools you use everyday – check out some of the other platforms that you can use with Covideo.
- You can embed video email into Salesforce or your CRM
- Embed youtube video in email
- Embed Vimeo in email
- Or embed video in email on Mailchimp
Additional Video Email Features
In addition to the above core features, our video email platform includes other helpful features, listed below. Covideo truly outshines other platforms like BombBomb, Hippo video, and Dubb, as we have been in this market for over 15 years and have continued to innovate and develop our product.
- Free support: You’ll never pay for help with unlimited live support, daily webinar training, and special assistance from our video strategists that are here to guide you every step of the way. This is because our people and support team are the bomb; reviews show that they are always willing to guide you through any issues with a smile on their face.
- Website overlay: Drive traffic to important sites (like your homepage, or purchase page) by hovering your video on top of the URL of your choice.
- View notifications: Stay on top of follow-ups with real-time notifications that alert you when your videos are viewed.
- Detailed reporting: Gain powerful insights with analytics that track views, engagement and clicks.
- Captions: Provide convenience when audio isn’t an option and reinforce messaging by adding text to your videos.
- Thumbnail preview: Covideo automatically generates a thumbnail preview from your video, so your face (or screen) is the first thing your customers see.
- Video Email Templates: Covideo provides season and generic video landing pages to package your video emails in. Think of these as digital business cards!
- Reliable at every stage: Unlike the BombBomb app, Covideo’s background uploading ensures you can record, upload, and save your videos, even if you’re on spotty wifi or have a slow connection. Our upload safety net is a must.
- The end experience: No attachments, no raw links, no files to download. Just an engaging, clickable thumbnail that can be viewed from any device and any browser.
Similar to the Dubb Chrome extension and the BombBomb Chrome extension, Covideo offers a Chrome extension that makes recording videos even easier. You can record your webcam, your screen, or both, right from your Chrome browser. And the best part is, when you sign up for Covideo, all features are included at no extra cost, unlike Dubb and BombBomb.
Why Now’s the Time to Upgrade to a Video Email Platform
In the end, these are just a few of the many reasons why video email is such a great tool to incorporate into your business. Not only does video email allow sales teams to connect with more leads in a far more efficient way, it also lets you stand out against your competition AND adds a personal touch to the sales process.
In the end, video email helps accomplish the most important goal of all: video email builds trust and displays empathy in the service/support sector. It also makes internal communications more convenient and engaging, which will lead to increased periods of collaboration and productivity.