Speak volumes with video
Record, send and track high-impact, personalized video emails that reach and resonate with your audience.
Record with ease
Record personalized, one-off videos using your smartphone or webcam.
Upload existing materials like marketing videos to utilize all of your video assets.
Record your screen, your face, or both using Covideo’s Chrome extension.
Create a comprehensive library of video content you can use over and over.
Customize your approach
Include customizable buttons that drive engagement and set clear next steps.
Video landing page
Opt for a custom-created landing page or select from our ready-to-use designs.
Add captions to ensure accessibility and reinforce your message.
Control of colors and design of your video player to fit your brand.
Send from anywhere
Send your videos via email, text messaging or from your CRM.
Share videos on social media or send them via direct message.
Drive traffic to relevant sites by laying your video over the URL of your choice.
Send with confidence knowing your videos won’t get caught in spam filters.
Track your success
Receive real-time notifications that alert you when your videos are viewed.
Gain powerful insights through analytics that track views, engagement, & clicks.
Leverage team reporting to drive adoption and see where you’re winning.
Covideo: A Video Tool
It’s no secret – video has become one of the main ways of communicating in society. Right now, 6 out of 10 people would rather watch online videos than television, with users viewing more than 1 billion hours of video each day on YouTube alone. 81% of businesses use video as an effective marketing tool, and online videos are on track to make up more than 82% of internet traffic by 2022. Consumers respond better to video than plain-text messages because they are easier to consume, are more engaging, and can be received on different platforms. There are tons of video tools available for businesses that will support their needs in sales, marketing, customer support and other internal and external operational areas. More businesses started engaging with video marketing app solutions and video marketing tools 2019 offered. Now, businesses are also taking advantage of free video tools and paid video marketing platforms that help match their goals. Covideo is a video messaging platform that helps businesses create engaging online marketing videos. Having a reliable video tools software that assists in connecting with prospects in a sales setting can help promote the business in marketing, and reaching out to potential hires for recruiting is essential. Adaptable and versatile, it’s a great video marketing tool.
Content is king. One of the most important elements of a strong marketing strategy is content that is unique to your brand. Putting out the right content will help establish you as an authority in your industry but adds an additional layer of connection with your audience. Why is video content so important? YouTube launched 15 years ago and created something that has changed the trajectory of how people interact and businesses connect with their audience. It is imperative that businesses include video components in every part of their marketing strategies to be effective. While it’s easy to pull out a phone and shoot a video, it’s equally important to release good, quality content.
Video helps connect with audiences more directly. Did you know the human brain can process visual concepts quicker than anything else? Consumers immediately hear and see what you have to say, creating an immersive experience. Video also helps increase trust faster than conventional methods. The audience is able to relate, and the business gets immediate social proof. Video helps humanize and bring your brand to life. One of the best things about video? It can be shared by everyone across different platforms, continuously promoting your brand even when you’ve gone offline. Video creates long-term memory recall. If you created a catchy song or dance by video, chances are it will go viral and people will continue singing and dancing over and over. Even if they weren’t thinking about it, as soon as they hear the tune, or someone else starts talking about it, they will remember and go look to see what else you’ve done.
While it’s great to observe what other companies are doing and watch the trends, your team should create videos that reflect the company’s brand purpose and what you offer. Having a plan in place to create the best content you can is key. The goal is to stay ahead of the curve and create new material on a consistent basis. Have you ever considered using a video content creator app or video content creator company? Companies who are just getting started may opt to use a video creation software free download, but there are a number of resources available to help achieve your goals. With a variety of video content creation services and video creation platform solutions to assist in recording the best videos, businesses can quickly engage their audiences. Covideo is one of those video content creation tools and video creation software businesses can use.
It’s Time to Record Your First Video
Once you and your team have created a content plan, it’s time to review how you will create your videos. Your team may want to consider researching the best video maker online or use a free video maker since you’re just getting started. Before you start, you should figure out the audience. Your business probably has a number of customers and they all have varied personas. Once you determine the overlapping interests, it will put you in a position to create better videos. Next, you want to make sure your message will be clear. Depending on what you want your audience to know, you may have to create different videos. You may want an explainer video, a product demo, or a TED talk format.
Before beginning, it’s always best to have a realistic budget. In these instances, using a quick video maker, or a free online video maker with music and pictures. Depending on how everything is set up, you may want to use a video maker online with music and effects free solution. It’s important to consider where the videos will be shown. There are a ton of resources that can assist, such as an online video maker with photos or a online video maker free with music. Covideo is a video maker that is great for one off, authentic videos that can be recorded and sent right away over email, text message or social media. It’s a great quick video maker that can create a high-quality edited video that makes it easy to send out or post to social media. Using a business video maker or video making tools for more professional videos such as advertisements, commercials or videos for a website.
Social Media Resources
How can you create videos just for social media? In this tech climate, individuals and businesses utilize video every single day. As you scroll through Instagram, LinkedIn and Facebook, almost all the content is in video. This goes back to the statistic of online videos being on track to make up more than 82% of internet traffic by 2022. There are a lot of different types of social media videos you can post to engage your audience, and there are lot of social media video apps specifically designed to help produce social media ready videos. A free social media video template can help walk through the steps. There are a lot of free video tools for social media, but it’s important to do your research and find the best free social media video maker and best video ad making software you can. CoVideo can operate as a social media video ad maker to help create free social media videos where you can easily record and post to all your social media sites. This makes it easy to track the engagement you get from your videos.
Video Editing Apps
There are so many video editing apps on the market that are helpful for all experience levels. As a business, there are times where high-quality videos are a must. There are both free and paid applications available for beginners that will walk you through basic editing like combining and cutting clips together and transitions. Using a free video editor and free video editing software no watermark can assist with that. There are video editor free online options, and you can find free video editing software for PC, photo video maker free download selections, and a professional video editing software free download. There are also more advanced online video editor tools for more experienced video professionals to create very high-quality videos. Having access to the video editing software you need is key. After you create and edit your videos, Covideo is useful for sending out and posting your final product.
Locating the best video editing software free solutions and the best video editing software for beginners will help your business rejuvenate your marketing with video. Some of these solutions include Windows Movie Maker, Shotcut, Lightworks, Blender, DaVinci Resolve, and are compatible as the best video editing software for MAC and PC. Windows 10 Video Editor is also one of the best video editing software for Windows 10 options on the market. There are also numerous options that fall within the best professional video editing software. The goal is in finding the one that works best for your company.
Videos are ideal for social media and it’s time to join the party! If you are interested in adding a new video tool to enhance your company’s marketing video maker, try out Covideo today with our 14-day free trial.