Incorporating videos into your sales strategy will give your company a competitive advantage because video helps you connect, educate, and convert your audience.
Video provides human touch and emotion, which establishes human connections more than any other medium. Customers that feel connected to your brand have a higher lifetime value and are less price sensitive than other consumers. They’re also more likely to advocate for your business.
Check out the video below to learn how to create messages that target Millennials, the generation that make up the majority of current workforce.
Regardless of who your target audience is, the tips below will help you ensure your messages are on the right track:
Buyers want materials that will lead them to their final purchase decision because time in money! Speed up the sales cycle with an educational video like the one below.
Customers need to have the utmost confidence over their buying decisions, and videos can help viewers better understand your company’s commitment to the customer experience.
Try one of these video ideas to inspire conversions:
Now that we’ve covered why sales teams need video in 2020, you can use our free eBook to guide you through your first 10 videos.
Inside you’ll find examples and templates that cover multiple ways to use video in your sales strategy. From cold introductions to collecting customer testimonials, this guide will give you the jump-start you need this new year.
Or, skip the reading and sign up for a free trial!
During your 14 days you’ll get unlimited access to our video software. Sign up today and experience the power of video first-hand!